Pottery Bowl

Pottery Bowl
Archies' Base & Pam's Green glazes

Pottery Bowl

Pottery Bowl
with tree appliques

Johnny's Trees

Johnny's Trees
Closeup

Johnny's Trees

Johnny's Trees
Woodburning on plank

All That Jazz

All That Jazz
Fused glass

All Polished UP

All Polished UP
Canvas/nail polish

Wednesday, December 16, 2009

Our first ever Holiday Glow Art Sale and Show the first weekend of December was very successful. Here are some tips on hosting open houses to sell handmade art:

  • Put out yard signs several weeks in advance.

  • Serve food/drinks that people will enjoy and appreciate…and tell their friends about. We want Friday guests talking up our event on Saturday, perhaps coming back with other friends the next night! Have enough food so you don’t run out, please. We are all dependent on each other – we need to do a nice job.

  • Have someone as a greeter at your door if you worry about people walking out with unpaid items. Your greeter can say hello, hang coats and remind people to remove their shoes.

  • Be organized with your cash box, bags and boxes, tissue, etc. Also, people love on-the-spot gift wrapping!

  • Have holiday music playing and festive d├ęcor to set the mood and encourage purchasing gifts.

  • Make your business cards/brochures readily available.

  • Be sure your door prize (if you are offering one) is attractively presented and the slips/deposit box/pencils are user-friendly. Have a form people can sign to be on your mailing or emailing list.

  • Wear your nametag, smile & introduce yourself, invite questions about your work and then back off so guests can browse.

  • Email or send out ‘hint cards’. People fill out the card with gifts that they’d like to be given, from your selection of inventory. They return the card/email to you. You pass along the hints to their spouse/significant other.

  • Call and personally invite as many of your friends and acquaintances as you can. Don’t forget about people at your church, your neighbors and at your work place. People are much more likely to show up if they’ve had a phone call. We can expect a turnout of ¼ of the people who find out about our sale.

  • Be sure you have distributed all your postcards (hand out personally or mail). Please hang up your flyers in public places. Many businesses will allow flyers/postcards in their break rooms, even if they don’t allow them in the lobby, etc. Our signs and printed material will be wasted investments if we don’t get them out into our community.

  • If you know people in the smaller outlying communities, please be sure they know about our event. Ask them to put out flyers/postcards in their towns. Lots of people in these communities will come to GF for a special night out like this.

Use your email contacts and any social networking sites you belong to (such as Facebook, Plaxo, etc.) to tell people now about our event. And remind them again a day or two before our event.

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North Dakota, United States
Born and raised in Williston, North Dakota. Degrees in Occupational Therapy (never chose to work in the field) and Visual Arts. Married for 33 years to a super wonderful guy, three daughters - all three are talented, educated, contributing, beautiful members of our great big world. I am so proud of them...they are my best accomplishment to date! I love to make art and teach about it, too. An etsy friend recently shared this quote with me from St. Francis of Assisi: "He who works with his hands is a laborer, he who works with his hands and his head is a craftsman, he who works with his hands, his head and his heart is an artist." I think it is a wonderful statement!

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